It used to stand for Black Reparations Fund, but it turns out we can't legally do that, so now it means, "Bike Riding's Fun!" or "Bikes-R-Fantastic." In either case, we donate all BRF funds collect from Feb 10, 2021 onward, to charity. We put these funds into a separate bank account, not connected to the general Rivendell one. We hope you'll toss one into your basket.
*button for display purposes, available separately here