A $2 unit that goes into a separate account to be used to defray the cost of bike or bags or whatever...for Black people only, any income level. It's micro-scale reparations, an experiment, a way for ye who believe in reparations but realize that the fedgov will never be able to pull it off....to kind of pull it off yourself. Every penny of your $2 purchase goes to the fund. Of course. We're the "never any administrative fees" company.
At the end of any calendar year, we'll donate any unused money to a charity (to be named) that benefits Black people. This is legal. It is not unethical. It doesn't HURT anybody. It just helps people who've been hurt, in this country, ever since 1619.